Chamberlins also had a factory at Botolph Street, Norwich. The factory had 800 employees and manufactured clothes. During the First World War, the company produced waterproof clothing for the armed forces. Chamberlins was also contracted to manufacture clothing for the G.P.O. and for workers in munitions factories. At the request of the Government, large quantities of suits were made for discharged soldiers. The war work of Chamberlins totalled close to one million garments and the company received official recognition of the value of its services to the country.
Chamberlins store decorated for the Silver Jubilee in 1935
In the 1930s, Chamberlins' factory in Botolph Street was re-equipped with modern machinery and began to manufacture speciality men's sports clothing under the "Sartella" brand. The company continued to make waterproof clothing and the Government remained the largest customer.
Chamberlins Ltd. was taken over by Marshall & Snelgrove in the 1950s; the site of the store is now occupied by a Tesco supermarket.
Chamberlins overprints can be found on George V and George VI postage stamps.
by Mark Matlach
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